The Key to using MySpace Real Estate Marketing Virally
I know it sounds terrible, but “viral marketing” has nothing to do with a “computer virus”. So what is viral marketing? Just what it sounds like; marketing so powerful that it spreads like a virus, getting one person after the other in a rapid fashion.
It is otherwise known as “buzz marketing,” but viral marketing just refers to any trick or strategy to establish buzz, while getting other individuals to market you product or service for you. This is all done with no extra effort on your behalf. This can be extremely effective for real estate professionals like investors, realtors, agents, brokers and it’s very lucrative.
Take a look at this example: Imagine that you send an informational email to 100 people, and 15 people pass it on to another 100 and 15 of those do the same. What do you have pretty quickly? You’ve got hundreds of thousands of people who have received your precious information.
This, in a nutshell, is what viral marketing is geared to do. It disperses your marketing message to massive amounts of individuals that you wouldn’t have reached with other conventional forms of media. When it comes down to it, viral marketing can basically transform highly-targeted prospects into apostles for what you are promoting.
When you tap into the secret power of the popularity of online games, videos, graphics, and other programs on sites like YouTube, you’ll create a great network of friends and proponents of your business.
Take advantage of this viral approach when you send out any messages, bulletins, comments and blogs into the market. My training series is comprised of 30 easy-to-follow videos that will take you step by step to your own success in real estate, chiropractic practice, network marketers and so many more.
Real estate marketers make glaring mistakes on MySpace all the time, and this greatly dwarfs their future successes. Do yourself a favor and don’t make your profile full of the expected product promotions and other ads that will drive your prospects away. It just looks like Spam, and is going to turn people off immediately.
You don’t want to lose your opportunity to harness the power of Web 2.0, so make sure you do it the right way from the beginning. Draw a huge friend list with a personable profile, and begin to market ever so softly to your new friends.